Herself Health
Art Direction, Production & Web Design
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Aging is just another word for living, and women 65+ are looking for ways to live life to the fullest. Herself Health is a new company centered around holistic solutions to improve health outcomes for women 65+ and their overall quality of life through physical locations with expert doctors dedicated to their specific demographic.
I was brought on after the initial branding stage to create a set of brand images and video content to launch the brand and open their first location in Minneapolis. To date, imagery of women 65+ does not represent their optimism and ambitions, so we set out to change that with a diverse and vibrant group of amazing women.